💸Revenue #2 Sponsored Games & Tournaments
TG Games' business model for sponsored tournaments is a blend of strategic partnerships with sponsors for revenue generation, effective allocation of funds for operations and player rewards, and leveraging these tournaments for marketing, community engagement, and overall growth of the gaming platform.
Sponsorship and Partnership:
TG Games collaborates with partners who sponsor their gaming events. These sponsors provide a fixed amount of money for each match, contributing to the revenue stream of TG Games.
Sponsors benefit from brand exposure through sponsored banners and branded game assets, which are integrated into the gaming events.
Revenue Allocation
From the sponsorship amount, a portion (for instance, $5,000 out of $10,000 per match) is allocated for marketing and operational expenses. This ensures that the events are well-promoted and smoothly run.
The remaining amount is converted into the in-game currency ($TGG) and distributed as player rewards, which helps in attracting and retaining players.
Player Engagement and Rewards:
Players are incentivized to participate in the tournaments with the prospect of winning rewards in $TGG. This not only boosts engagement but also fosters a competitive environment.
The reward system encourages players to invest time and effort into the game, potentially leading to a more dedicated player base.
Scalability and Growth
The model allows for scalability. As the popularity of the tournaments grows, TG Games can attract more sponsors, increase the frequency of events, and potentially raise more revenue.
The success of the tournaments can also open up opportunities for merchandising, expanded partnerships, and diversification into other gaming or media ventures.
The events serve as a marketing tool, attracting new players and retaining existing ones. The excitement around tournaments can create a buzz in the gaming community.
Community engagement is further enhanced through social media promotions, live streaming of events, and interactive platforms for players.
Total Revenue (from 2024 Q3 to 2025 Q4): $360,000
Last updated