Pain points & Solution
In Telegram & TON, marketing tooling & monetization support is insufficient
Telegram vs WeChat
CORE INFRA.
WECHAT GAMES
TELEGRAM GAME
MAU of Platform
WeChat total users 1300 million
Telegram total users 800 million
Mini-game
Growth Service
WeChat Ads Discover - Game
No precision marketing
Monetization
WeChat Pay & WeChat Ads
Only Payments
Gamers
400 million (>30% of total users)
Estimated gamers
>250 million (800Mn x 30%)
Solution
Free-To-Play & rewards for user acquisition and retention, scale with Tournaments, multiple monetisation benefiting all stakeholders. Advertisers & Merchantsโ portal to join TON & Telegram.
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